Time, the New York Times and others with their back against the economic wall are now reconsidering that whole free thing. Ann Moore, the CEO of Time Inc, told a British newspaper: “Who started this rumour that all information should be free and why didn't we challenge this when it first came out? I say [...]
Now I can die happy
Announcing The Free! Summit
Mike Masnick beats me to it: “As regular readers of this site know, I'm pretty passionate about how businesses need to understand the economics of "free" in figuring out how to create business models that work. So, I'm excited to announce that I'll be hosting and emceeing the newly announced Free! Summit, to be held [...]
The Rise and Fall of the Gaussian Copula Function
Felix Salmon has a terrific cover story in this month’s Wired on the all-too-seductive Gaussian Copula function, which made it easy to calculate risk on Wall Street. Take a big basket of financial instruments, each with their own risks, through them into the Copula function, and presto: you get the net risk. It was so [...]
Matter: Marketing by sending people free stuff
Britain’s Royal Mail is trying something new with direct mail: sending people a box of free stuff. Called “Matter”, the first one went out in mid-December to 30,000 people who had signed up to receive it. The box contained books, DVDs, CDs, shower products, a candybar, a pre-paid SIM card and a few other goodies. [...]





